Michelin Celebrates Year of Fundraising Success

There were lots of smiles and a big cheer when staff at Michelin learned how successful their fundraising year had been, raising an incredible £73,213.92 for their charity of choice, Dougie Mac.

Donna Adams, Head of Fundraising & Lottery at Dougie Mac, said: “I really can’t thank everyone at Michelin enough for their phenomenal support. It’s been lovely to be part of their fundraising activities over the year. This wonderful amount couldn’t have been raised without such a great team effort.

“We rely on the support of businesses to help us raise in excess of £12 million each year; this allows us to provide specialist care and support free of charge to people across North Staffordshire and Stoke-on-Trent when they need it most.”

Over the year Michelin and its employees organised plenty of fundraising activities including ‘Bag It, Bring It’ days, raffles and new fundraising initiatives like ‘chuck a duck’ to get everyone involved. They also supported various hospice events and employees volunteered for over 317 hours. The icing on the cake was the hugely successful Michelin Dinner which raised over £60,000 in October.

Managing Director Chris Smith said “Dougie Mac has cared for people in North Staffordshire for decades, providing exceptional support for people with life-limiting illnesses, their families and their carers.

“Many of our employees have personal experience of the dedication and sensitivity shown by the Dougie Mac team, and this is a chance for all of us at Michelin to help secure funds for a vital cause.

“Michelin employees are constantly developing fundraising projects, and we know they will have great fun raising a lot of money.”

Donna added: “We are delighted that Michelin have chosen us again as their Charity of the Year for 2020. We’re really looking forward to working with them again – it’s always such a pleasure.”

If your business would like to support Dougie Mac and would like more information on the many ways you can do this please contact our Corporate Fundraising Team on 01782 344359 or via email:

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